A general description of chapter three.  A brief review, then we move on to soft tissue injury.  Learn some fundamental concepts, then get started on the cervical spine and neck regions. In this chapter, we take our first crack at teaching practical techniques.

Run Time: 28m

In this lecture we answer the question: What is Soft Tissue? We differentiate between the basic tissue types in terms of static, dynamic and metabolic characteristics. This allows us to introduce the concept of directing healing vs. speeding healing. An initial look at functional layering will give us a glimpse of how a soft tissue injury can evolve into a chronic pain state.

Run Time: 29m

This lecture sets out a brief history of how we got our start and how we came to develop the practical techniques and protocols we use in our practice. We look at concepts of specificity vs generality with regard to treatment styles.  We start to elaborate on the “house on fire” analogy, blending the progression of treatment and personal responsibility.

Run Time: 58m

After a brief review of the previous lecture, we begin to buildup the mechanical structure of the cervical spine allowing us to see the three functional layers in action.  We introduce muscle physiology and start to make linkages to the eight chemical mediators of pain.

Run Time: 47m

In this lecture we become marketing experts in order to show how any one product can be made to appear to be “the magic bullet”.  We then expose the magic bullet myth by examining the invisible link between metabolic and mechanical dysfunction.  We close off by taking our first look at the relationships between the three major groups: patients, practitioners and 3rd party payers.

Run Time: 56m